“Irene is practical, professional and knowledgeable.”
Beth Merrick
ZAZOU Communications
Control the Message
Real Training for the Real World
MediaPrep uses a comprehensive system based on years of journalistic experience. We will prepare you to deal with print, broadcast and web-based journalists - both specialist and mainstream.
A Cross-Media Approach
Videotaped role-play is a vital element of the training. Realistic mock interviews can take various forms including one-on-one interviews for print, radio and TV as well as satellite interviews, scrums and news conferences. There are real differences between types of interviews. Understanding the differences will help you conduct a more successful interview.
Workshops Tailored to Your Needs
Interactive workshops are designed for senior executives, managers, professionals and other spokespersons. We bring our confidential training courses to your location and tailor them to fit your specific issues and goals. Half-day and full-day sessions are available for individuals and small groups.
Contact MediaPrep >Our Services
Media Training
MediaPrep teaches you how to handle media interviews and how to get your messages across effectively. You learn how to prepare, how to avoid pitfalls, how to handle negatives and how to retain control.
Find Out More >Expert & Analyst Training
MediaPrep helps develop dynamic, media-savvy experts. The media is always looking for analysts to provide insights on a wide variety of issues. This is a great way to increase your organization’s profile and reputation.
Find Out More >Crisis Communications
MediaPrep teaches you how to communicate effectively in a crisis. If you want to maintain your reputation, it’s critical to have a focused crisis communications strategy. The time to prepare for a crisis is before it hits.
Communications Consulting
Mediaprep provides smart, strategic counsel for your media relations and crisis communications needs. Thoughtful insights and solid advice help ensure success.
Find Out More >Presentation Training
MediaPrep helps create engaging, powerful speakers. Whether you’re addressing a live crowd or a satellite audience; whether the group is large or small, public speaking can cause severe anxiety. We help you overcome your fear.
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Irene Bakaric
Principal
MediaPrep offers a variety of services to help you accomplish your objectives and achieve success.
Prior to forming MediaPrep, Irene accumulated extensive media experience working as an investigative reporter, producer, interviewer and host on a variety of award-winning Canadian radio and television news and current affairs programs.